Samsung QE77S85DAEXXU 77″ 4K Ultra OLED TV

The Samsung QE77S85D uses a larger screen with OLED and AI technologies for the most immersive viewing experience.

OLED HDR
Experience stunning detail on your OLED screen. With powerful HDR OLED brightness levels, revel in bright highlights, impeccable blacks, and incredible depth. See every scene come to life with remarkable clarity and precision, with the Samsung QE77S85D.

Motion Xcelerator 120Hz
Designed for next-gen consoles, this Samsung 77 inch TV guarantees* ultra-smooth visuals and ultra-low input lag for responsive gameplay. Become the greatest of all time with lightning-quick motion.

*Supports VRR/4K@120Hz as specified in HDMI 2.1.

Dolby Atmos
Dolby Atmos technology delivers a sound experience that you can feel around you. It creates an immersive and realistic impression of sound – when an aeroplane flies overhead in your favourite blockbuster, your TV’s speakers simulate the overhead sound so it feels like it is above you. Add a soundbar to create sound as if you were in the cinema.

NQ4 AI Gen2 Processor
Think of the processor as the brain of the TV, and this is Samsung’s most intelligent 4K processor. Using AI and 20 AI neural networks, it elevates content to near 4K quality. From streaming to gaming, it optimises both picture and sound, enhancing brightness, contrast, motion, sound and resolution – for a truly exceptional 4K experience.

Ultra Viewing Angle with Anti-Reflection Screen
No need to worry about having to close the curtains for a mid-day movie marathon. Samsung’s critically acclaimed Anti-Reflection technology absorbs reflections to reduce glare, so you’re not distracted from the action on screen. Plus, with an Ultra Viewing Angle, you’ll still enjoy a brilliant picture when you’re not directly in front of the TV.

OLED
Experience the magic of cinematic viewing, in your living room. Rather than using a backlight, OLED technology allows each pixel to be individually controlled – creating pure blacks, bright whites and epic contrast. Combined with Pantone validated colour accuracy, everything you watch comes to life in stunning realism.

Object Tracking Sound Lite
Object Tracking Sound Lite chooses which of the TVs front speakers the sound comes through depending on where the action is happening on screen. So you can hear a car fly along your screen or the crowd cheering all around you.

4K AI Upscaling*
From news to classics, Samsung’s most powerful 4K processor elevates all content to breathtaking 4K Ultra HD, regardless of the source. With AI and 20 neural networks, Samsung’s TV intelligently analyses images, intricately restores every detail, pixel by pixel for a stunning visual experience.

*Upscaling may not apply to PC connection and Game Mode.

Gaming Hub
Samsung Gaming Hub brings together the biggest console and streaming games from Xbox and other industry-leading partners, all in on one place.* With no downloads, storage limits or console required, just turn on your TV and play.